New Media Solutions and Messaging to Build Consumer Confidence
RICHMOND, Va., Nov 11, 2008 /PRNewswire via COMTEX/ — As the stock market crumbles, retail sales fall and consumer confidence plummets, businesses are looking for ways to survive and thrive in this economic climate. In October the consumer confidence index dropped 32 points, marking the single largest monthly drop since measurement for this index began in 2002. So how does a company build and maintain trust when consumer confidence is at an all time low?
CHICAGO — Armed with millions of e-mail addresses and a political operation that harnessed the Internet like no campaign before it, Barack Obama will enter the White House with the opportunity to create the first truly “wired” presidency.
Obama aides and allies are preparing a major expansion of the White House communications operation, enabling them to reach out directly to the supporters they have collected over 21 months without having to go through the mainstream media.
Presentation: Powerhouse Packages: Dramatically Increase Business & Have Happier Clients
BizJam 08: by Karrie Kohlhaa
Description:
You sell something. You put it out there. They buy or they don’t. After this workshop you’ll have a better way and that better way is creating powerhouse packages. I’ll offer you key insights from 12+ years of consulting with business owners. Insights that will support your customers and clients better while bringing you greater and more predictable income.
We were excited to join the festivities until 1:30 in the morning that spilled out into the streets, making one large block party celebration for President-elect Barack Obama.
In addition, here is a YouTube video from the same celebration. A local club played “Don’t Stop Believing” by Journey off of their roof. The crowd sings along:
We received a nice posting on the Phinneywood blog, A news blog for Seattle’s Phinney Ridge and Greenwood neighborhoods
Phinneywood is a daily news blog that’s designed to be a community resource — a place where you can learn about the changes in your neighborhood and discuss the issues that are important in Phinney and Greenwood.
PhinneyWood was created by the folks behind MyBallard.com, and it launched in July 2008. The site is authored by Dale and Doree, experienced journalists who live in Phinney Ridge, just a few streets away from Greenwood.
Thanks for the post. We’re excited to be part of this neighborhood!
We went to the Port of Tacoma on a beautiful Saturday morning to film with Kalmar Industries. I was shooting 1080p at 25fps and got to take the Panasonic HPX500 on a man-lift and crane. While I was up there, I thought back to my days of working with one of the DPs from the TV show Lost. His advice to me: “Get height in your shots. It makes all the difference.”
Luckily, Belal Hibri was the PA on this shoot and snapped some photos.
Eric Weaver has a front-row seat in how the online world is transforming marketing. Fasten your seat belts as he takes us on an overview of the massive sea change in the way consumers seek out, study, and share offerings of value. Along the way, he’ll show us new tools for engaging with your customers, and help you understand how they think. He’ll also explain why old-skool marketing tactics - interrupt, shout, beg and stalk - no longer work. He’ll also explain why word of mouth is an outcome, not a strategy or a tactic. What your customers are talking about, and how to talk with them, not at them. He’ll explain the six tenants of social marketing, and give you a social marketing toolkit. He’ll also explain why brand blogging allows you to not only bypass the media and go straight to your customers, but also allows you to listen to them and get new product ideas, and discover strengths or weakness in your business’s offerings.
Marketing Yourself as a Brand and Discovering Your Brand Persona
by Jason Levine and David O’Higgins
Brand loyalty can be the difference between your business flourishing within the turbulence of fluctuating world economies and failure. Learn practical and strategic ways to elevate your company as a branded business; building preference and loyalty with your customers. We will discuss the essential steps and tools on how to represent yourself and your company with a single and clear voice, as well as ways to evolve that brand as your business grows.
being MEdia is excited to announce our move to The Greenwood Collective. We’ll be sharing office, meeting and art space with several other amazing creative people.
The Greenwood Collective is a group of independent creative professionals willing to share knowledge, resources, and inspiration. Their vision is to empower minds through the collective insight that grows from both our core and the far-reaching world of passionately innovative problem solvers we attract to our venue.